Dr. Adrian Burden
President – Bilcare Technologies
Speaks at ID WORLD on Anti-counterfeiting
Dr. Burden is currently responsible for developing the business of Bilcare Technologies in Europe and manages the No To Fakes initiative at notofakes.com. He was the co-founding director of Singular ID, an award winning brand protection technology company that span off from the Institute of Materials Research and Engineering in Singapore. Singular ID was later acquired by Bilcare to create Bilcare Technologies, a company specializing in product, packaging and document security. Dr Burden has previously worked in the displays industry and provided fee-paid lectures and courses on technology roadmapping for small medium businesses and organisations.
“ENHANCING THE SECURITY OF PRODUCTS, DOCUMENTS AND ID CREDENTIALS AS TECHNOLOGY CONVERGES”
Technology convergence, in which several devices come together to form one device with multiple functionality, offers unique opportunities to enhance the security of documents, products and ID credentials. Moreover, the lower cost per function means that the Return on Investment can be quicker and several issues can be solved with one platform technology. This presentation will give some examples of technology convergence and show how the security industry and brand owner alike benefit from such market forces. In particular, some examples of relevant multi-functional devices will be given, and used to illustrate how they can prevent counterfeits, improve customer relationship management, and provide efficiencies in the supply chain / security ecosystem. Whether it is a brand owner trying to reduce fake products and improve its through-life product management, or a government organization trying to reduce fraud and increase public safety, the increased functionality of devices will make implementation both less costly and faster.