ID WORLD International Congress: Marika Pirhonen

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Marika Pirhonen

Vice President – Valimo Wireless

Speaks at ID WORLD on Future of Mobile

Marika Pirhonen, Vice President: Mrs. Pirhonen leads Valimo’s global marketing and is in charge of the global corporate communications and PR, including analyst relations. She oversees Valimo’s marketing strategy and operations.

Pirhonen has diverse experience spanning across the wireless industry. Prior to her position at Valimo, Pirhonen worked as the Marketing and Communications Manager in the mobile email and messaging software development company SEVEN. She was responsible for the global SEVEN brand and product marketing as well as marketing & communications operations for both EMEA and APAC regions. Previously, she has worked as a Marketing Executive at TietoEnator, a professional services company providing IT, R&D and consulting services.

Mrs. Pirhonen holds a M.Sc. in Marketing from the Hanken School of Economics and has a BBA in International Business from the Helsinki School of Economics.

“eIDS go mobile”

Mobile Phone has the potential to become universal multipurpose ID tool and digital signing tool. It can be used as a user centric IDentification tool for various services in order to increase end-user security and convenience in authentication. Mobile phone is not only a personal private ID as it can be used also in mobile authentication and signing for several different roles, such as a corporate representative or on behalf of minor.TheusageisnotonlylimitedtomobileandPCbasedservicechannels,asitalso has a role in the traditional channels like voice, over the counter or accessing ATM. Mobile phones are being used for many different services in various industries, such as in online banking authentication and transaction signing, card less ATM withdrawals, customs declaration signing, corporate VPN and pdf signing, health care services, age verifications for online gaming, and mobile payments. Benefits for both service providers and end-users are clear and it is likely that both users and legislators will increasingly demand more secure ways to prove identity. Mobile phone is in unique position to become a universal, multipurpose and channel independent Identity device. Valimo provides its customers with multipurpose Mobile ID technology combining strong security with end-user convenience. Valimo Mobile ID is based on Wireless Public Key Infrastructure (WPKI) and can be used for all services that require personal authentication, identification or a legally binding signature.Valimo solution can be used with all mobile phones and devices with a SIM card or other secure storage.Valimo is the global market leader in Mobile ID solutions in terms of both installation base and number of active users.Valimo solutions are used by operators, banks, enterprises, public sector, e-commerce and other service providers globally.

Speaking on November 17

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